Behavioral Finance Fundamentals

[Level 2] The influence of psychology on the behaviour of financial practitioners
$347.00
Full Access Bundle: 20 courses & certificates at $2,000+ value

Course description

Behavioural finance is the study of the influence of psychology on the behaviour of financial practitioners. In this three part course, you will learn about the wide range of decision making biases and information processing errors that influence our financial decision making.


Part 1 - Decision making biases and errors
In this first module we explore how behavioural finance helps to explain market activity and the behaviour of financial practitioners. By the end of this module, you will have a solid understanding of various behavioural biases including the overconfidence and optimism biases.

  • Overview of decision making biases and errors
  • Reflective versus reflexive decision making
  • The impact of overconfidence and optimism on decision making

Part 2 - Information processing errors
In this second module we explore a wide range of behavioural biases and information processing errors. By the end of this module, you will have a solid understanding of the self-attribution, hindsight, confirmation and representative biases.

  • Self-attribution and hindsight biases
  • Confirmation and representative biases
  • Guarding against the narrative fallacy

Part 3 - How decisions are impacted by others
In this third module we continue our exploration of various behavioural biases and errors as well as learning how decision making is impacted by others. By the end of this module, you will have a solid understanding of the anchoring bias, loss aversion, and herding behaviour.

  • Anchoring bias
  • Loss aversion
  • Herding versus independent thinking

This module incorporates sophisticated search and navigation tools that allow you to go at your own pace while pop quizzes get you to test what you have just learnt. This course also includes a PDF reference guide – Behavioural financial glossary - that can be used while taking the course and downloaded to your computer for future reference.

self deception, heuristic simplification, emotion, social impacts on behavioral finance


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Reviews (10)

Behavioural Finance

by Teka Derick Tikum
Good Financial Psychology that guides you on our Decision- making in the Finance Industry and in our societies. Has really shaped my cognitive behaviours towards finance decisions. Thanks

My very first experience into Behavioral Finance

by Mustafa Mustansir
This is the first time I've learned about behavioral finance. The course made it very interesting for me to learn more about this area. It was very well taught and explained. Loved it!

Behavioral finance is fascinating!

by Barbara Alvarez
This is a very interesting course. Behavioral finance is fascinating! The course does a great job at covering a wide range of decision making biases and information processing errors.
Read more

Behavioural Finance

by Teka Derick Tikum
Good Financial Psychology that guides you on our Decision- making in the Finance Industry and in our societies. Has really shaped my cognitive behaviours towards finance decisions. Thanks

by brian millen

My very first experience into Behavioral Finance

by Mustafa Mustansir
This is the first time I've learned about behavioral finance. The course made it very interesting for me to learn more about this area. It was very well taught and explained. Loved it!

Very insightful!

by Aarav Singh

Behavioral finance is fascinating!

by Barbara Alvarez
This is a very interesting course. Behavioral finance is fascinating! The course does a great job at covering a wide range of decision making biases and information processing errors.

by Fraser Pogue

by barbara arnold

by Cara Nowen

by Rustom Rupand
I really like this area of finance and the way Scott explains it is very insightful, thanks!

by Jared Blum